PR2 Newsletter : Issue 1
Welcome to the first issue of the PR2 Website Promotion Newsletter.
Before we get started, I'd like to explain a few things about the course and the site.
The course will be oriented mainly towards promotion ideas that are free or
inexpensive. If you are running a personal or small business site, the amount of money you
can spend on promotion is going to be limited. At the same time I will also show you other
ways to spend money wisely on promotion and it's up to you to see if they fit your budget.
Later in the course, we'll be studying different ways to market your site, how to get
listed with the main search engines and directories, how to improve your site so that it
captures the interest of more visitors, how to sell (or buy) ads effectively and lots,
lots more!
It's a good idea to come back to the PR2 site on a regular basis since there will be
new articles and tips for you to put into practice on your own site.
Before we get down to promoting your site in earnest, IS IT REALLY READY? There's not
much point in spending time and money promoting a site that's not ready to be seen. We'll
revisit this issue very soon!
If you don't have a website yet, that's not a problem. Just head over to the "How to" section to find out all you need to know about
choosing the right hosting service, picking a domain name and all the other things you
need to do before you can move into your online home.
I'm afraid this brings this inaugural issue of PR2 to a close. Next time, we'll be
looking at some of the major things you need to do to make sure your site is at its best.
Until next time...
Edwin Hayward
Next:
Issue 2
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